Havaianas Concervacaó

Havaianas Concervacaó - Step into Adventure is a final campaign for a Marketing and Advertising class, marketing the new Havaianas collection to an eco-conscious demographic.

The visuals of this campaign focused on beach-y colors and illustrations the strategized on sales by incorporating the new collection in the lives of people who love ocean and adventure the most, surfers.

Scope of Work: Illustration, Animation, Branding, Marketing Strategy